Case Study: White Lodging's Clark & Grand Hotels
In this case study, you'll see how Samsung smart TVs revolutionized guest experiences at White Lodging's Clark & Grand Hotels. For additional information, feel free to contact us today.
What was the customer need for the Clark & Grand hotel?
White Lodging needed an in-room entertainment system that met the high quality and aesthetic demands of three distinct hotel brands—Aloft, Hyatt Place, and Fairfield Inn & Suites—while also helping to reduce overall costs. The system had to accommodate the varying needs of each brand, which included distinct channel lineups and strict criteria for TV size, design, and performance.
How did Samsung's solution address these needs?
Samsung's Smart Hospitality TVs featuring H-Browser provided a streamlined, IP-based solution that eliminated the need for set-top boxes, allowing for a more efficient and cost-effective in-room entertainment experience. The H-Browser enabled a true Smart TV experience with access to free and video-on-demand content, while also allowing for customization and faster channel changes.
What were the results of implementing this solution?
The implementation of Samsung's Smart Hospitality TVs resulted in immediate cost savings by removing the need for set-top boxes, leading to lower maintenance and installation costs. The hotel has not encountered any technology issues since the deployment, which is significant given that a typical hotel experiences a 1.5% issue rate with in-room TV systems. This solution has also future-proofed the property, allowing for quick integration of new features as guest needs evolve.
Case Study: White Lodging's Clark & Grand Hotels
published by Titanium Technologies
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